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Sunflower Outdoor: Solving the pain points of global customer demands with "full-chain services"

2025,09,22
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In the 10,000-square-meter production base of Zhejiang Xiangrikui Outdoor Products Co., Ltd. in Yongkang, Jinhua, Zhejiang Province, known as the "Hardware Capital of China", six production lines are operating in an orderly manner. Established in 2013, this enterprise has become the preferred partner of global outdoor Furniture purchasers, thanks to its dual advantages of "independent production + precise service". ​
 
With independent production as the foundation, services have a solid foundation to rely on
 
"Completing the entire production process independently is the confidence of our service." " The company's person in charge introduced that from the selection of HDPE raw materials to the welding of metal frames, from the research and development of folding structures to the inspection of finished products, the 8-person R&D team has been deeply collaborating with the production end, ensuring that services run through the entire manufacturing chain. Last year, a European customer proposed an upgrade in the load-bearing capacity of a Folding table. The R&D team completed the structural optimization within 48 hours, and the production line adjusted the process simultaneously. The sample was delivered in just 7 days, which was 50% shorter than the industry average cycle. ​
 
This "integrated production and sales" service model has further enabled a rapid response to quality issues. At the beginning of this year, customers in Southeast Asia reported that some connecting parts of folding Chairs were prone to loosening. The quality control team immediately traced the production records and formulated a reinforcement plan within 24 hours. Not only did they provide free replacement and improvement parts, but they also simultaneously upgraded the entire product line's manufacturing process. Eventually, they received a long-term renewal order from the customer. ​
 
With a professional team as the escort, we prioritize the word "fast" in response
 
Among the team of over 60 people, full-time service personnel account for 15%, establishing a full-process service system covering "demand matching - solution output - performance guarantee - after-sales follow-up". For cross-border customers, the team has launched a "three synchronizations" service: synchronously providing product inspection reports and customs clearance documents, synchronously tracking logistics nodes and pushing traceability information, and synchronously establishing a 24-hour after-sales connection group. ​
 
"From inquiry to delivery, the entire process is worry-free" is a consensus among many customers. A domestic campsite operator once urgently needed to purchase 300 sets of folding beds due to a sudden peak in passenger flow. The service team coordinated with the production line to open a green channel, completing production and shipping within three days, which was 40% shorter than the regular cycle. This efficient response has enabled the company's products to be exported to over 20 countries and regions including Europe, America and Southeast Asia. ​
 
Global service upgrades and trust continues to deepen
 
In response to the diverse demands of different markets, the service team has developed a "one region, one policy" adaptation plan: customizing cold-resistant material accessories for Nordic customers, enhancing waterproofing techniques for customers in tropical regions, and optimizing product packaging for cross-border e-commerce customers to reduce transportation losses. At the same time, relying on the advantages of the Yongkang hardware industry cluster, it collaborates with local logistics and customs declaration enterprises to shorten the average delivery cycle of export orders by 3 days. ​
 
There is no end to service; there are only continuous new starting points. The company's management stated that in the future, they will further upgrade the digital service system to enable real-time order progress inquiries and one-click responses to after-sales issues, thereby empowering global outdoor living scenarios with more superior services.
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